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Lusha vs Snov.io

Both compete at the cheap end of the lead-data market and both have free tiers, but they are shaped differently: Snov bundles sending and warmup alongside its data, while Lusha does data only and expects you to have a platform already.

Lusha

B2B contact data with a real free tier, priced per credit rather than per lookup.

4.2Free tier

Snov.io

Lead database, email finder and sending in one, at the low end of the market.

4.2Free tier
FeatureLushaSnov.io
Rating4.24.2
Starting price$49.9/momonthly billing; $37.45/mo billed yearly$39/momonthly billing; $29.25/mo billed annually
Free trialYesYes
Free tier40 credits/month, no card50 credits, 100 recipients
CreditsStarter 400/mo monthly or 4,800/yr yearly → Premium 3,400/mo or 40,800/yr1,000 (Starter) → 200,000+ (Ultra)
Seats included1 (Starter) → 5 (Premium)—
Credit deliveryMonthly on monthly billing; upfront on yearly—
Team seats—Unlimited, all plans
Email warmup—3 slots (Starter), unlimited on Pro
Email sending—Included
Recipients—5,000 (Starter) → 400,000+ (Ultra)

Hands-on field test

In progress

For lead-data tools we plan to run a fixed list of 200 known-good contacts through each product and measure match rate, bounce rate on verified addresses, and cost per valid contact. Until measured, we publish no accuracy figures.

The verdict

Snov is the better value if you want one subscription covering finding, verification, sending and warmup — that consolidation genuinely removes a second purchase. Lusha is the better pure data tool, with a cleaner credit model and a free tier that needs no card. The deciding question is whether you already own a sending platform: if you do, Snov's bundled sending is capability you are paying for twice.

Choose Lusha if you already have a sending platform and want focused, well-organised contact data. Choose Snov.io if you want data and sending in one cheap subscription rather than assembling a stack.

Lusha vs Snov.io: FAQs

Does either send email?
Snov does — sequences and warmup are included in the same subscription. Lusha is data only. That is the main structural difference between them.
How do the free options compare?
Lusha gives 40 credits a month with no credit card. Snov's free trial tier includes 50 credits, 100 recipients and a warmup slot — the warmup slot in particular is unusual to find at no cost.
Which is cheaper?
Snov, on either basis. Snov is $39/mo monthly or $29.25/mo annually; Lusha is $49.90/mo monthly or $37.45/mo yearly. That is roughly $8–11 a month cheaper, and Snov includes sending in that price.
How do the credit models differ?
Snov's credits are shared between finding and sending, so heavy prospecting eats into sending headroom. Lusha's are data-only. On yearly billing they are granted upfront for the year, which is simpler but less forgiving of uneven months; monthly plans grant them month by month.

Comparing more than two?

Put Lusha, Snov.io and up to two others side by side on price, mailboxes, warmup and trials.

Open the comparison table →